10 EdTech Statistics to Join The eLearning Boom

Updated on December 12, 2023
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Andrea Mercado
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EdTech statistics

EdTech began with online lectures and courses but is growing in new ways. However, in 2024, tech like AI, VR, and gamification are changing how people of all ages learn. 

Despite economic instability, this industry remains resilient. Global EdTech revenue hit $106 billion in 2021 and is predicted to grow 16.5% annually through 2030, meaning this market has significant growth ahead.

Stay tuned to discover 10 crucial EdTech statistics to understand this industry's impressive rise and future opportunities. 

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What is EdTech?

EdTech is about making learning more accessible to more people. 

By putting education and training online, organizations can significantly cut costs, decrease turnover, and fill talent gaps.

EdTech helps businesses to automate repetitive tasks like enrollments, assessments, gathering feedback, and more. That is why innovation in workforce education is vital. It keeps organizations up to date on changing technology, and it prepares employees for future roles.

1. EdTech private investment probably would return to $7-8B pre-pandemic

Private investment in EdTech surged during the pandemic. Data from HolonIQ says it reached $16.1 billion in 2020 and $20.8 billion in 2021.

The number declined to $10.6 billion in 2022 (funding also dropped from 2021 peaks in the U.S., India, and Europe), and experts predicted investment would fall to pre-pandemic levels of around $7-8 billion, as learning returns primarily in-person.

EdTech will likely see more normalized, less overheated funding versus the pandemic boom years. Though no longer skyrocketing, private investment continues steadily fueling EdTech's growth and innovation.

2. 30 EdTech unicorns valued at $89 billion in 2022

In 2022, the EdTech sector experienced substantial growth, closing the year with 30 EdTech Unicorns worldwide, valued at $89 billion. 

Additionally, Six new EdTech Unicorns emerged during the year, highlighting the industry's strong performance.

However, it's important to mention that HolonIQ's review resulted in the removal of 12 companies from the Unicorn list. They were considered 'lapsed' because it had been five years or more since their last funding round, or for Chinese Unicorns, they needed a publicly disclosed funding round due to significant regulatory changes to rejoin the list.

3. Demand for software development courses has increased 3,600% since 2019

As the world moved online for business, it's no surprise interest in cyber security, tech, and software education rose in 2024.

A recent study shows demand for software development courses increased 3,600% between 2019 and 2021. That makes it the hottest topic in eLearning. Second is health and fitness, up 2,650%. Third is arts and entertainment, up 2,500%.

The data shows a clear trend. Tech and software are where people go to keep up in the digital world.

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4. EdTech, especially eLearning, can boost information retention by 25% to 40% 

You might wonder if digital learning could lead to more distractions, but the facts show something different.

The American Institutes for Research in Georgia revealed that students in online courses retained 20% to 40% more information than those in traditional in-person classes.

And it's not just limited to the U.S.—previous studies conducted in places like Asia, where educators at institutions such as Rajabhat University in Bangkok did their research, have also highlighted the effectiveness of eLearning for students.

5. 84% of learners feel more engaged with gamified Edtech

Edtech is evolving, and one exciting trend taking center stage is gamification. 

A recent TalentLMS survey reveals that 84% of respondents feel more engaged when education incorporates gamified elements, and an impressive 85% admit they'd willingly invest more time if the software comes with a touch of gaming flair.

That isn't just about fun; it's a strategic move to keep students focused and motivated. With these promising numbers, it's safe to predict that the next wave of startups in the education technology space will likely ride the gamification wave, transforming learning into an interactive and engaging experience. 

6. 61% of HR leaders think online credentials are just as good as in-person ones

A survey by Northeastern University showed that doubts about online education are decreasing. The study looked at the hiring staff of various companies, and 52% of them said they think most employee credentials will come from online sources.

Additionally, 61% of HR leaders believe online certifications are the same quality as those earned in person.

Today, businesses are taking the lead in digital education because it has benefits. Big companies with over 10,000 employees spend up to 50% of their budgets on staff training and development on e-learning.

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Photo by Sigmund on Unsplash

7. Students in wealthy countries use 35x more mobile data for EdTech than those in developing countries

According to a 2023 UNESCO report, there is a significant gap in digital learning between wealthy and developing countries.

On average, users in wealthy nations consume 35 times more mobile data than those in developing countries, resulting in an unequal EdTech experience between students worldwide. 

Quality digital content often incorporates data-heavy features like videos, graphics, interactive lessons, live sessions, and games. That is why equalizing data usage would help unlock EdTech's full potential to deliver interactive, engaging education for all.

8. 58% of schools in Latin America have Internet access, compared to 97% in North America

EdTech in Latin America has significant challenges. Even though countries like Brazil invest a lot in education, only 58% of schools in the region have access to the Internet. It's much better in North America at 97%, showing a deep technology gap in EdTech.

A good Internet connection is essential for using EdTech tools and online learning. But with more than 40% of schools needing the Internet, Latin American students are at a disadvantage.

9. Over half of educators in the U.S. witness growth in AI policy, but only 2% have active programs

AI is becoming more important in education policies. A recent report shows that more than half of K-12 educators are seeing increased focus on AI rules in their states. But only 2% have started using this technology in their programs. This significant difference shows a pressing need for better plans for AI at the national and state levels.

Educators recognize AI’s potential benefits, from personalized learning to improved administration. However, ethical risks around data privacy, transparency, and bias mean AI requires careful governance. 

10. Only half of working teachers in wealthy countries are equipped for tech integration

According to Unesco, today, in wealthy countries, many high school principals say about half of teachers have the skills to use technology well in class. However, even fewer can do online teaching.

Before COVID-19, teacher training focused on using tech in the classroom more than using it for remote lessons. That shows the need for teacher training programs that give educators the skills for in-person and online teaching. 

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Summary: EdTech Statistics 

1. EdTech private investment probably would return to $7-8B pre-pandemic

2. 30 EdTech unicorns valued at $89 billion in 2022

3. Demand for software development courses has increased 3,600% since 2019

4. EdTech, especially eLearning, can boost information retention by 25% to 40%

5. 84% of learners feel more engaged with gamified Edtech

6. 61% of HR leaders think online credentials are just as good as in-person ones

7. Students in wealthy countries use 35x more mobile data for EdTech than those in developing countries

8. 58% of schools in Latin America have Internet access, compared to 97% in North America

9. Over half of educators in the U.S. witness growth in AI policy, but only 2% have active programs

10. Only half of working teachers in wealthy countries are equipped for tech integration.

FAQ

How is Edtech playing a role in facilitating entry into the IT market?

The IT industry is appealing due to the substantial demand for software developers. The U.S. Bureau of Labor Statistics anticipates a 22.2% growth in job openings in this field by the end of the decade.

Edtech, including online programming courses and various tools, creates a clear pathway for individuals aspiring to enter the IT market. These resources are instrumental in equipping learners with the skills required for success in the evolving job landscape.

What are some examples of AR and VR educational platforms making an impact?

The metaverse trend provides a two-fold opportunity. It helps form engaging learning communities and has practical uses in corporate learning.

Educational platforms like Immerse and Prisms of Reality are becoming more popular, indicating the fast rise of AR and VR solutions in education technology.

What is microlearning, and why is it gaining popularity?

Microlearning is a teaching method in which lessons last under 10 minutes. Its popularity has surged because it offers quick, addictive content, making learning new things enjoyable.

Unlike traditional methods, microlearning focuses on short and engaging lessons, meeting the modern learner's preference for quick and accessible educational content.

Research shows that over 60% of people learn new things from content on TikTok, YouTube, or Instagram, highlighting the popularity of microlearning.

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Final Thoughts:

For years, people thought Edtech would cause significant changes in learning. But the shift has been gradual, building on existing practices rather than replacing them entirely. Combining AI with digital education tools offers a new chance for real change.

It's worth mentioning that some reports have shown problems with relying too much on remote learning since it widened unequal education globally, pointing out that in-person teaching should be central, not online platforms. That's why AI tools should help teachers instead of taking their place, making sure everyone can access these tools.

As we talk about the role of AI in education, governments need to make rules to protect students. Thinking about what's right or wrong (in ethics) will be crucial as Edtech develops. 

The future of Edtech looks promising, but we need to be careful and think about what's fair and proper.

Sources:

  1. Here is how big the global Edtech market will grow by 2030 
  2. 2022 EdTech VC funding totals $10.6B, down 49% from $20.8B in 2021 
  3. 2022 EdTech VC funding totals $10.6B, down 49% from $20.8B in 2021 
  4. 2022 Online Learning Trends | Thinkific 
  5. 10 eLearning Statistics to Boost your Skills in 2023 - Skillademia 
  6. Calling for Success: Online Retention Rates Get Boost From Personal Outreach 
  7. The study of e-learning technology implementation: A preliminary investigation of universities in Thailand | SpringerLink 
  8. Employees, motivation and games. The 2018 Gamification Survey is out! 
  9. Educational Credentials Come of Age
  10. An ed-tech tragedy? Educational technologies and school closures in the time of COVID-19 
  11. The rise of AI in education: The Leading Role of Edtech and Startups in LatAm 
  12. How to Enact an AI Policy in Your K–12 Schools | EdTech Magazine 
  13. An ed-tech tragedy? Educational technologies and school closures during COVID-19 

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Andrea Mercado is a tech-focused journalist and copywriter with over 5 years of experience covering innovation, edtech, AI, and internet trends across media outlets. She is passionate about how technology can democratize access to education and is an avid learner when it comes to emerging tech like AI. Her articles and webinars help readers stay informed on the latest tech developments.
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